About Grey Muzzle

The Grey Muzzle Organization saves and improves the lives of at-risk senior dogs by providing funding and resources to animal shelters, rescue organizations, and other nonprofit groups nationwide. Our vision is a world where every senior dog thrives, and no old dog dies alone and afraid.

Our Grants 

We provide grants annually to support organizations that have or seek to establish a program specifically for senior dogs. In addition, we offer resources (e.g., print materials, webinars, how-to guides) to individuals and organizations interested in helping senior dogs. 


In 2023, we awarded $848,000 to 90 shelters and rescue groups for a total of $4.6 million in grant awards since our founding in 2008. This achievement was possible thanks to the generous donations of our supporters. The amount we award each year is entirely dependent on the amount we raise from individual contributors and our corporate partners.

dog with golden age headband

As the largest national nonprofit focused specifically on the well-being of senior dogs, Grey Muzzle offers a unique opportunity to reach a target audience that includes pet guardians of older dogs, veterinarians, and animal welfare organizations.

Working with Grey Muzzle 

We strive to make our partnerships mutually beneficial. Opportunities include:   

  • Feature in our e-newsletter (17,000+ subscribers)
  • Inclusion in press releases
  • Recognition on the Partners page on our website (221,000 new users in 2023)
  • Promotion on Grey Muzzle social media (133,000+ Facebook followers, 9,300+ Instagram followers) and inclusion in boosted posts and paid ads
  • Promotion by Advisory Board members, including Dr. Marty Becker and Victoria Stilwell. Our Advisory Board has more than 4.5 million followers on Facebook alone.
  • Special features with our Advisory Board members (e.g., webinar with Dr. Marty Becker, interview on Steve Dale’s radio show)
  • Promotion through our Google Ad grant ($10,000/month in advertising; 12.50% CTR in January 2024)
  • Recognition in our promotional materials (e.g., calendar, annual report)

If you would like to explore ways your company can enter into a charitable partnership with The Grey Muzzle Organization, please contact Denise Fleck.